Insights

Field notes from UAE mobility.

Driver stories, industry analysis, and product updates from the TAGGO team.

How Yousef went from one app to five services – without doubling his hours.

A Dubai-based driver tells us how cross-service switching changed his weekly take-home, and what he wishes new drivers knew.

A breakdown of ride volumes, fleet expansion, and cross-border logistics growth.

Our new routing model uses real-time weather, event data, and Salik flow.

A practical guide to acceptance rate, utilisation, and churn flags.

We rode along with a recovery driver from Ras Al Khaimah for seven nights.

Inside the research, the prototypes, and the trade-offs of TAGGO v2.4.

Charging partnerships, rental-to-own EV pools, and what changes for drivers.

One email, every Friday. Driver stories, market notes, and product news. No filler.